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The new Tiger Woods/Nike commercial is his best in years

The message: Tiger is an athlete, not just a golfer.

NIKE JUST RELEASED a commercial for Tiger Woods’ new golf shoe, the TW ’14.

The ad mashes together Tiger golfing with elements from other sports — boxing referees, soccer crowds, a baseball catcher, etc. The message: Tiger is an athlete, not just a golfer. It’s a cool ad. It’s the best Tiger/Nike ad since the controversial and strange 2010 commercial where the voice of his dead father spoke to him. Here’s the new ad:

And here’s that 2010 ad, which was way more morbid in tone than the new one:

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