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PEPSI’S CRISTIANO ads went viral yesterday, but in the worst way possible for the company.

Before yesterday World Cup qualifier between Portugal and Sweden, Pepsi’s Swedish branch posted several ads featuring a voodoo doll of Ronaldo, Portugal’s uber famous forward.

Here’s one where the doll is strapped to train tracks:

The ads caught more attention in Portugal than Sweden, and Portuguese fans quickly set to work organising against Pepsi. A Portuguese Facebook group proclaiming “I will never drink Pepsi again” has gained over 130,000 “likes” in the past day.

Here’s an ad with the doll’s head crushed in:

Pepsi responded to the outrage by pulling the ads and issuing this statement: “We would never want to put the sport or the spirit of competition in a negative light. We regret if people were offended by the posts; they were immediately taken down. We would like to extend our apologies to all concerned.”

The last one is an excessive take on a traditional voodoo curse:

And in case you missed it, Portugal beat Sweden 3-2. Ronaldo scored all three goals, and the victory knocked Sweden out of the playoffs.

‘Roy has a good personality. It’s just one that clashes with mine’ – McAteer

This split-screen video shows Zlatan and Ronaldo react to each other’s goals