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Lorenzo Fertitta pictured with Conor McGregor in Dublin last July. Twitter/@LorenzoFertitta

Conor McGregor is 'the Irish Muhammad Ali', according to UFC CEO Lorenzo Fertitta

Float like a butterfly, sting like a bee.

THE UFC HAVE made no secret of the fact that theyโ€™ve got great expectations when it comes to Conor McGregor.

But comments from UFC CEO Lorenzo Fertitta, which appeared in USA Today this morning, indicate just how highly โ€˜The Notoriousโ€™ is rated by the promotion.

Fertitta seldom opens up to the media, but he obviously makes exceptions when asked about the 26-year-old Dubliner, who headlines this weekendโ€™s UFC Fight Night 59 event against Dennis Siver at the TD Garden in Boston.

โ€œI hate even saying this, but with his gift of gab and his athletic ability and fighting ability, itโ€™s almost like the Irish Muhammad Ali in a way,โ€ Fertitta said.

โ€œTo compare anybody to Ali is kind of stupid because of all the other great things that were associated with him from a social movement and everything else. But Conor has just got that sparkle, that thing to him.

โ€œWherever he goes โ€” whether we put him on TV, whether heโ€™s doing an interview, whether heโ€™s around a group of people โ€” he just is the center of attention.

โ€œHeโ€™s got that special quality, and for a guy thatโ€™s fought in the UFC four times to have the interest of GQ Magazine, Menโ€™s Health, ESPN? Heโ€™s got it.โ€

Sure, in reality McGregor may have a long way to go before replicating the achievements of one of the greatest athletes of all-time, but how many King Crisps adverts has Muhammad Ali starred in?

Originally published at 16.55

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