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Blackburn Rovers release bizarre video to launch their new kit

It involves a middle-aged man named Birdy going on a date. Or something.

WE WOULD LOVE to pick the brain of whoever came up with the idea for the launch of Blackburn Rovers’ new home jersey.

The Football League Championship side, who you might remember made an ad with their players eating Venky’s chicken in 2011, have recruited fan Alan ‘Birdy’ Birkbeck for the short video clip which involves him getting spruced up for a big date — with his Rovers shirt.

“You know you want it”. We’re not sure we do, Birdy.

Blackburn Rovers Football Club / YouTube

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