BARCELONA HAVE REVEALED their new 2019-20 kits which features a club-wide change away from their traditional stripes for a checkerboard style.
The club’s home kits, featuring the classic striped pattern, has become one of the most iconic jerseys in football, and an easy identifier for the Liga champions.
But as part of a campaign titled “Talent takes different shapes”, Barca are set provide a visual representation to the new slogan by switching up their kit style.
The club says the checkerboard style is inspired by the the blocks of the Eixample district of the city, which is home to many buildings designed by architect Antoni Gaudi.
The jersey also has a change in the positioning of the Catalan flag, which used to be situated on the back of the neck but now has been moved to the front in a v-shape.
😍 Our captains. Our new kit 🔵🔴#Messi@5sergiob@3gerardpique@SergiRoberto10 pic.twitter.com/bU725DsKQO
— FC Barcelona (@FCBarcelona) June 3, 2019
“The kit is something new and exciting,” Gerard Pique said in a statement.
“It might be different but it is 100 % Barca and it is even better that the design represents the bond the club has with the supporters and the people who are driving the city forward.”
The club has also revealed the jersey of the women’s team, which has their own sponsor in Stanley, will be going on sale for the first time.
📍 Barcelona
— FC Barcelona (@FCBarcelona) June 3, 2019
For the people that move the city forward
Talent takes different shapes pic.twitter.com/3CoyAQifV3
Since their inception in 1988, the Barcelona Femeni are four-time winners of the top-flight title, six time Copa de la Reina winners as well as finalists in the most recent Champions League, where they fell to Lyon.
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So sad to see… one of the worlds most iconic designs.. Commercialism really has taking the soul of out the game..
Barcacroatia?
@Scott Mcsauce bby: Croatialona !
@Limón Madrugada: my thoughts exactly
Iconic design ? Stripes ? They’ve been changing their jersey for ages , some years they were beyond recognition . I actually think this is a nice twist to a jersey thats almost instantly recognisable . But it’s hardly daring . Daring would have FCB wear a nearly all white jersey ..
@Limón Madrugada:
http://archivo.depor.com/amp/futbol-internacional/barcelona-historia-y-cronologia-diseno-sus-camisetas-1044463
Have a look at this and you’ll see it’s not such a radical change .
@Limón Madrugada: Sorry man. You’re right. I was completely out of order thinking it was iconic. I’ll need to do more research before I comment here in the future. Egg on my face.
@John Carroll: nah man you’re entitled to your opinion just as I am ,
@Limón Madrugada: nice link there Limón…very interesting…
@Desmond Cassidy: Limón is always dropping knowledge.
@Limón Madrugada:
So it’s always been stripes.
Liverpool and Man City wearing stripes next year.
Celtic going for the Croatia look?
Kilkenny going for hoops
@Seamus McSpud: i guess you’ll stick to the spuds
Bit late with this. It’s been on show for weeks. Must be a slow day
Laughing stock AGAIN!
@Bryn Capstan: like Ramos getting booked on purpose & telling the world about. Then gets a suspension for it