BARCELONA’S ICONIC CAMP Nou stadium is set to adopt a corporate sponsor into its name next season after the La Liga club’s board signed naming rights over to the Barca Foundation charity.
A statement released by Barcelona today says that they have ceded the rights to the charity and the sale will ‘raise money to invest in research projects being carried out in Catalonia and the rest of the world involved in the fight against the effects of Covid-19′.
Barcelona’s home for 62 years, work on the stadium’s expansion was due to begin next month and the club have consistently been linked with a proposed naming rights sale to help fund the project.
Today’s announcement will allow the Barca Foundation sell the rights for the 2020/21 season.
In 2006, Barca ended a long tradition of shunning a jersey sponsor when they advertised Unicef’s name and logo on the famous Blaugrana shirt. In 2010, the children’s charity was replaced on the front of the kit by the Qatar Foundation who have since been succeeded by Qatar Airways and Japanese internet provider Rakuten.
In pledging the proceeds of a naming rights sale to research projects and work to counter Covid-19, the club’s statement said:
“Barça are ceding those rights for a name to be put to Camp Nou for the very first time as the title rights are a commercial option that has never been exploited before.”
We could certainly be doing with a Ferris or two in the green jersey nowadays. One of the best ever to wear the jersey. Pity career ended prematurely. I do enjoy him on the punditry. Very honest.
@Ray Ridge: So powerful, quality player indeed, thought he started his punditry on the bitter side, taken some time for the competitor in him to fade a little, he’s decent enough now tho in fairness.
He would have made any world 15 in his prime, absolutely quality player. Such a shame his career ended so early
When on form and injury free he was up there with Kaino as the best no.6 in the world.
Is Impactful code for always injured?
@Spailpeen Farrell: stupid comment. He was a class player
@Spailpeen Farrell: Always injured? Yes injury blighted the last year or so for him, but always injured, that’s a laugh. The reckless way he put himself about was possibly what didn’t help him have a long career but he never went missing in games and without needing to talk about what irishness meant to him he did his bit and more for the game here. Top class 6.
What a brilliant player – such a shame he had to retire so early. Always thought he could have managed himself a little better in terms of injuries, but guess that was just the competitor in him / always wanted to be back out in the thick of it.
I train at the same gym as him nowadays and hes STILL a beast!
Jaysis Ireland really had a glorious chance in 2011 to win the World Cup. Full panel of players to chose from……..Welsh defence was unreal that day though
Not sure we played New Zealand in Croker in 2010, think it was Aviva Stadium.