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Conor McGregor loves his Louis Copeland, but he'll be wearing Reebok from next year

UFC fighters will be exclusively provided with gear by the sports brand after today’s announcement.

THE UFC HAS announced that, as of July 2015, all fighters will be exclusively decked-out in Reebok apparel when competing under the promotion’s banner.

The world’s largest MMA organisation have penned a six-year-deal with the sportswear giants, which represents its most lucrative non-broadcast sponsorship to date.

The UFC is not expected to directly profit from the new alliance, with the lion’s share of revenue going to fighters. Based on the agreement, fighters will paid according to their place in the official UFC rankings in a tiered system.

Champions will be awarded the highest rate of income, below them will be those ranked 1-5, then 6-10 and so on. Fighters will also receive a 20% royalty from any UFC merchandise sold which bears their likeness, this also applies to retired athletes.

The deal also stipulates that, during fight week, existing sponsors can no longer appear on a fighter’s clothing, or their in-cage sponsor banners. Corner men and seconds will also be outfitted in Reebok wear.

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Current sponsors are still entitled to patronise UFC athletes, but they must find a new way to so, as third-party brands and logos will no longer be allowed on UFC broadcasts.

Starting the week of UFC 189 in Las Vegas, what is known as the ‘athlete outfitting policy’ will take effect. All fighters will be dressed head-to-toe in Reebok, in what will essentially be a uniform. This includes pre-fight media appearances in the immediate build-up to events.

Additionally, a portion of all proceeds will be donated to Fight for Peace, a non-profit organisation, which was established to provide the people of Rio de Janeiro an alternative to the drug-trafficking lifestyle prevalent in the city.

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    Mute Rory Clarke
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    Aug 28th 2014, 5:49 PM

    An article like this is a troll magnet

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    Mute Startled Sapien
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    Aug 28th 2014, 9:25 PM

    I’ve been waiting for Glen for half an hour.

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    Mute Gabbi Johnson
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    Aug 28th 2014, 5:04 PM

    Kearney displaying typical ‘rugger’ humour there… off for a good aul knees up and a pint of heino. D*cks.

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    Mute Aideen Thornton
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    Aug 28th 2014, 5:08 PM

    How is that typical ‘rugger’ humour? He made a valid observation (the jersey is swimming on him), and made a joke about it.

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    Mute Gabbi Johnson
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    Aug 28th 2014, 5:17 PM

    AIdeen if they were in person he would have kicked sand over him.. like McBain making fun of the ‘puny’ men.

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    Mute Phil O' Meara
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    Aug 28th 2014, 5:00 PM

    Not so boring now.

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    Mute Nigel Dunne
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    Aug 28th 2014, 5:08 PM

    Slow day at the office eh zzzzzzz

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    Mute Caoimhghín Ó Tuama
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    Aug 29th 2014, 2:57 AM

    What used journalists actually do in the days before they could copy very boring stories straight off of twitter?

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    Mute Gerard Fitzgerald
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    Aug 28th 2014, 5:23 PM

    Horan needs to bulk,up steroids would help,ask any pro rugby player,IF kearney was a man ,he,d have knocked that steroid monkey out cold.

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    Mute Gabbi Johnson
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    Aug 28th 2014, 5:27 PM

    Only real men have ‘Guns’.

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